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Halloween trends

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With Halloween just around the corner, many retailers are getting ready for an ever-increasing amount of consumers shopping for candy, costumes and ghoulish decorations. Since the NRF has estimated that consumers will spend a a record-breaking total of $9.1 billion on Halloween this year, we decided to get a closer look by surveying over 1,000 U.S. consumers to get a better understanding of the top trends.

Our 2017 Halloween survey found that the average consumer will spend over $75 total on Halloween candy, costumes and other essentials.

Below are a few additional survey results we gathered on top consumer trends:

     1. How early do you start decorating for Halloween?

Our survey shows that, of those decorating, a majority of consumers (25%) start in the middle of October. Meanwhile, 24% get started early, hanging up ghouls and goblins at the end of September. 31% decorate in the beginning of October, 20% wait until right before the holiday to get into the spirit and the last 3% wait to make their home spooky until the day-of!

2. How much do you plan to spend on candy this Halloween?

We have discovered that the average consumer will spend about $25.57 on candy this Halloween. 39% of consumers will be spending $20 or less this month on candy, probably heading to the discount stores they know and love for a great deal. 33% will be spending anywhere from $21-$40, and a smaller 10% admitting they spend $41-$60. However, some consumers refuse to hold back when it comes to candy this Halloween, with 8% stating they will spend $61 or more.

  3. What is your favorite Halloween candy?

Year after year, Reese’s Peanut Butter Cups remain the favorite at 32%. Kit Kat and Twix take number 2 and 3, at 19% and 18%, respectively. 17% prefer to be given M&M’s after they knock on your door and other favorites are Nerds (7%) and Lollipops (7%).

4. How will you get your Halloween costume?

We broke down this data to compare the trends in costume shopping habits in Women vs. Men. Overall, the majority of consumers will be making their costume this year. However, Women are 9% more likely than Men to make their own costumes. While Men are 3% more likely than Women to re-wear a costume they already own.

To see all our nation-wide and state by state survey results, you can visit our Halloween Shopping and Spending Habits blog post.

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COUNTY LIFE

Commissioner’s court meets on Nov. 25

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Montague County Commissioner’s Court will meet at 9 a.m. on Nov. 25.
Members will consider an anti-fraud policy and adding it to the personnel policy. The annual liability renewal with the Texas Association of Counties Risk Pool will be reviewed.
Montague County officials will be enrolling in the TAC 2025 certified cybersecurity course required by the state for all employees who use county computers.
Other topics for Monday will include the bond for the county treasurer, review an account application with Schad & Pulte Welding Supply, Inc and consider raising the road hand clothing allowance from $500 to $1,000.

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COUNTY LIFE

Bowie Fire Department celebrates its past year

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By BARBARA GREEN
[email protected]
It was family night for the City of Bowie Fire Department as members gathered for the annual pre-Thanksgiving awards dinner this week.
Firefighter of the Year awards, service awards and officers and firefighters were pinned with their new badges.
Fire Chief Doug Page opened the evening with a remembrance of a fallen firefighter, James Dunham who died 25 years ago on Nov. 18. This Saint Jo firefighter was responding to a car accident at Forestburg and after he arrived suffered a heart attack. Page noted his daughter is auxiliary member Renee Hart.
Chad Long, member of the department for one year and one month received the Firefighter of the Year Award. Kelly Tomlin, nine-year member, was selected by the volunteers to receive the Roy Gene Williams Award.

Read the full story in the weekend Bowie News.

Top photo- New lieutenants Michael Burrows and Chad Gerlach received the oath from Mayor Gaylynn Burris. (Photo by Barbara Green)

New firefighters were recognized for completing their firefighter I or II training.
Matthew Silcox and Nathan Cannon are pinned with their news badges by loved ones or family members. (Photos by Barbara Green)
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COUNTY LIFE

‘Wine like a dog’ event to aid new county shelter

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The new Montague County Animal Rescue, which will be helping with operation of the new county animal shelter, invite you to “Wine Like A Dog” on Dec. 3 at Kimber Creek Wine Bar and Gift Shop in downtown Bowie.
The evening will include wine and charcuterie from 5:30 to 7:30 p.m., while raising funds for the rescue organization. Tickets are $50.
Melanie Gillespie of Montague County Animal Rescue said the new 501c3 has completed its agreement to work with Montague County operating the animal shelter.
“Your support enables us to launch the opening of the first county-run animal shelter. We invite you to join our mission of rescuing, rehabilitating and finding loving homes for animals in need,” said Gillespie.
Limited tickets will be offered at the door based on availability. Those with questions may call Gillespie at 469-951-0215 or email [email protected].

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