COUNTY LIFE
Top Valentine’s Day candy by state
Source: CandyStore.com.
Valentine’s Day is about love and romance and spending money to demonstrate them. Last year, the National Retail Federation predicted a slight drop off in in Valentine’s Day spending in all but one category. You guessed it: candy.
As Valentine’s indulgences go, candy is a relatively inexpensive one. It’s also become a tradition to give, share and eat candy on Valentine’s Day. That could be why people are expected to spend over $1.8 Billion this year.
Using sales data from the past 11 years from our online bulk candy store and industry partners, CandyStore.com has compiled sales data to determine the most popular Valentine’s Day candy. The map above illustrates the favorite Valentine’s Day candy in each state. The results are pretty interesting.
Conversation hearts have been rising in popularity for years, but they were always stuck behind those heart-shaped boxes of chocolates. That all changed last year when conversation hearts rose above the heart boxes to claim the top spot.
That trend has continued this year, as conversation hearts stretch their lead. That trend will not continue in 2019, however.
Conversation hearts will drop by over 80%. (!) More on that here.
M&M’s moving up
M&M’s cracked more top 3 spots in 2018 than the previous year. Since introducing the Cupid’s Message M&M’s in 2017, we’ve seen a rise in M&M’s sales for Valentine’s Day.
Though M&M’s did not claim any new #1 spots for any states, it did claim 3 more #2 spots and 5 more #3 spots. It’s not easy to crack the top three with conversation hearts and heart-shaped boxes taking up so many spots. Nice work M&M’s.
Perhaps the limited re-introduction of White Cheesecake M&M’s will help boost them even more for the 2019 season.
Cupid Corn Falling Off
Candy corn didn’t do as well. It finished in the #3 spot three fewer times and in the #2 one fewer. Still hanging on in North Carolina, West Virginia and Michigan, among a few other.
This bucks a trend we saw for the Christmas season where candy corn and its seasonal variants saw increased sales.
Valentine’s Day Candy Quick Facts
43% of people said they will buy themselves a box of chocolates this year.
58 million pounds of chocolate are bought during Valentine’s Day week.
The peak selling period for conversation hearts is only 6 weeks long.
It takes manufacturers 11 months to produce enough for those 6 weeks.
Vodka infused with candy remained popular with conversation hearts last year.
Children receive 39 percent of all Valentine’s Day candy and gifts.
It has been quite a busy few days at the Montague County Youth Fair with schedule changes, juggling of events and trying to cope with the unexpected snow storm. However, the youth fair always rolls on thanks to the dedicated volunteers, coordinators, parents and students.
Friday the rabbit how starts at 10 a.m., with heifer and steer show at 2 p.m. Ag. mech. check-in at 6 p.m. with that show at 9 a.m. on Saturday. Swine will move into the barn later today with its show at 9 a.m. Saturday.
Saturday the home economics silent auction will start at 6 p.m. and run to 9 p.m. in the show barn. Showmanship buckles will be presented at 6 p.m. in the barn followed by leadership day awards. The premium sale is at 6:30 p.m. Make plans to come out and support these hard working kids and families.
See all the winners in the Thursday Bowie News.
Top photo – Poultry show photo taken by Rashonda Hobbs of Unfazed Creations, official photographer for the youth fair. Make sure and check out her photos.
When we were going through my grandmother’s house in Nocona after it sold, I found a few neat keepsakes, but the biggest treasure I thought I had found was her biscuit cutter. I was so excited to show my mother (her daughter) and just knew she would be happy it was found and would still be used after all this time.
My mother, however, had a different thought about my precious biscuit cutter. She said, “Suzanne, you know that biscuit cutter is just an old tomato paste can that has both ends cut out.”
I was still no less delighted with my cutter. I continue to use it today. My husband has bought me vintage, new and fancier cutters, but this cutter is something I go back to time and again.
My Memaw was recruited to be a lunch lady from 1952 to 1958 at Nocona Elementary, back when lunches were cooked, not “fixed.” Lenora Brown Burnett was an excellent cook and everyone knew it. She went on to work at the Nocona Major Clinic kitchen from 1958 to 1969.
You could only use shortcuts if you knew how to do it the long way. That is how I still approach cooking. You can only use a cake mix if you know how to make a cake with lots of ingredients, time and effort.
Read Suzanne’s Love & Luck column in the Thursday Bowie News on the On the Table page.
Top photo – Grandmother’s biscuit cutter and hand written recipes. (Photo by Suzanne Storey)
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